Our Farm Our Plan, Dairy Australia (influence of structured advisory support on farm strategic planning)

About the project

Farmers’ strategic planning is important for the adaptation and transformation of farm businesses and yet few studies have explored this topic. In the Australian dairy sector, the Our Farm-Our Plan (OFOP) program provided farmers with an opportunity to develop and implement strategic plans for their farms. The OFOP program provided supported group learning, online resources and follow up advisory visits over a 24-month period to complete and act on plans. This project examines whether the provision of the structured one-to-one follow-up advisory support alters the chance of the farmer having a plan, increases the quality of their plan, improves decision-making and/or changes perceptions of the value of planning.